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Deep-dive analysis of the artwork, artist, provenance, market positioning, and estimated value.
Una Szeemann (b. 1975, Switzerland) is a Swiss-born multidisciplinary artist whose practice spans installation, performance, sculpture, and editioned works. The daughter of legendary curator Harald Szeemann, she grew up immersed in the art world and developed an artistic identity that bridges conceptual rigor with visceral materiality.
Szeemann's work has been exhibited internationally at institutions including Kunsthalle Zurich, Centre d'Art Contemporain Geneva, and the Swiss Institute in New York. Her editions and collaborative projects often intersect with prominent figures in the conceptual art canon, placing her at a unique nexus between curatorial legacy and contemporary practice.
Her collaboration with Lawrence Weiner on Montewood Hollyverita (2003) represents a convergence of her interest in Hollywood mythology, linguistic play, and the text-based conceptual tradition that Weiner pioneered. The edition of 10 places this work in the collectible range for institutional and serious private collectors.
Edition 1/10 from the artist's studio. Works in this edition have circulated through private collections in Switzerland and the United States. The collaboration with Lawrence Weiner adds significant provenance weight, as Weiner's works are held by major institutions worldwide including MoMA, the Guggenheim, Tate Modern, and the Stedelijk Museum. Learn why provenance matters in our authentication guide.
Comparable sales analysis based on Lawrence Weiner editions, Una Szeemann works at auction and through galleries, and similar conceptual text-based multiples from the early 2000s. For more on how we approach valuation, see our art pricing guide.
| Work | Artist | Year | Venue | Sale Price |
|---|---|---|---|---|
| BITS & PIECES PUT TOGETHER... | Lawrence Weiner | 2005 | Phillips, New York | $8,400 |
| AS FAR AS THE EYE CAN SEE | Lawrence Weiner | 2007 | Sotheby's, London | $12,600 |
| MANY THINGS PLACED HERE & THERE | Lawrence Weiner | 2002 | Christie's, New York | $6,300 |
| Untitled (Edition of 12) | Una Szeemann | 2005 | Galerie Eva Presenhuber | CHF 4,200 |
| Hollywood Suite (Ed. 1/8) | Various / Collaborative | 2003 | Art Basel, Private Sale | $5,800 |
Factors boosting score: Lawrence Weiner association (major auction track record), limited edition (1/10), conceptual art collecting trend, strong provenance. Factors limiting score: Una Szeemann's secondary market is still developing, mixed media editions occupy a niche segment, and the Hollywood-themed concept appeals to a specific collector profile.
91 galleries, auction houses, collectors, advisors, and institutions identified as high-probability buyers. Below is a sample of 14 entries.
| Organization | Type | Location | Score | Why They Match |
|---|---|---|---|---|
| Hauser & Wirth | Gallery | Zurich / New York / LA | 9.4 | Represents Lawrence Weiner's estate; Swiss roots overlap with Szeemann legacy |
| Phillips | Auction | New York / London | 9.1 | Strong editions & multiples department; sold Weiner works 2019-2024 |
| Gagosian | Gallery | New York / London / Basel | 8.8 | Major conceptual art program; collector base includes Weiner enthusiasts |
| Sotheby's Contemporary | Auction | New York | 8.7 | Active Weiner secondary market; editions department handles similar price range |
| Galerie Eva Presenhuber | Gallery | Zurich / New York | 8.6 | Zurich-based; previously exhibited Szeemann family work; conceptual focus |
| Marian Goodman Gallery | Gallery | New York / Paris / London | 8.5 | Represented Lawrence Weiner for decades; deep collector network for his works |
| Thaddaeus Ropac | Gallery | Paris / Salzburg / London | 8.3 | European collector base; represents conceptual and text-based artists |
| Candace Worth | Advisor | New York | 8.2 | Independent advisor specializing in post-conceptual editions for HNW clients |
| Kunsthalle Zurich | Museum | Zurich | 8.1 | Deep ties to Szeemann curatorial legacy; active acquisition of Swiss conceptual work |
| Christie's Prints & Multiples | Auction | New York / London | 8.0 | Dedicated prints & multiples sales; Weiner editions have appeared in recent catalogs |
| Lisson Gallery | Gallery | London / New York / Shanghai | 7.9 | Strong conceptual and text-based art program; shown Weiner alongside Art & Language |
| Art Basel | Art Fair | Basel / Miami / Hong Kong | 7.8 | Editions sector ideal for this work; Swiss heritage connects to Basel collector base |
| Stefan Simchowitz | Collector | Los Angeles | 7.6 | Known collector of editions and conceptual work; active in the $5K-$15K range |
| Spruth Magers | Gallery | Berlin / London / Los Angeles | 7.5 | Represents several conceptual artists; collector base values text-based and editioned works |
Showing 14 of 91 identified buyers. Full list includes 38 galleries, 12 auction houses, 22 private collectors, 11 art advisors, 5 institutions, and 3 art fairs.
Every email is individually crafted. No templates, no mail-merge. Each one references the buyer's specific interests, recent activity, and why this artwork is relevant to them.
Dear Marc,
Following Hauser & Wirth's exceptional stewardship of Lawrence Weiner's legacy — particularly the recent presentation at your Zurich space that contextualized his text-based practice within broader conceptual frameworks — I wanted to bring to your attention a work that sits at a compelling intersection.
Montewood Hollyverita (2003) is a collaborative edition by Una Szeemann featuring Lawrence Weiner, edition 1/10. The work merges Weiner's linguistic precision with Szeemann's exploration of Hollywood mythology, creating a piece that speaks to both artists' legacies. Given your gallery's intimate understanding of Weiner's practice and your Swiss institutional connections to the Szeemann family's curatorial history, this edition could be of particular interest for a client seeking a work that bridges two significant art-historical lineages.
I would welcome the opportunity to share images, condition report, and full provenance documentation at your convenience.
With kind regards
Dear Rebekah,
Congratulations on the strong results in Phillips' recent Editions & Works on Paper sale — the Weiner lot at $8,400 was well-placed, and the overall conceptual section clearly resonated with bidders. With that momentum, I believe this consignment opportunity could be well-suited for your upcoming October edition.
The work is Montewood Hollyverita (2003) by Una Szeemann featuring Lawrence Weiner, edition 1 of 10. Comparable Weiner editions have realized $6,300–$12,600 at auction over the past five years, and the added dimension of the Szeemann family connection — Una being the daughter of Harald Szeemann — provides a compelling narrative for your catalog notes. The edition is in excellent condition with clear provenance from the artist's studio through private Swiss collection.
Happy to send full documentation and high-resolution images for your review. Would a brief call this week work?
Best regards
Dear Candace,
Knowing your focus on building nuanced collections of post-conceptual editioned works for private clients — and particularly your interest in pieces that carry strong art-historical narrative weight — I thought this acquisition opportunity might be worth your attention.
Montewood Hollyverita (2003) is a mixed media edition by Una Szeemann featuring Lawrence Weiner, number 1 of 10. The work represents a rare convergence: Weiner's iconic text-based conceptualism meets the Szeemann curatorial dynasty through Una's own artistic practice. For a collector building in the post-conceptual space, it offers institutional-quality provenance at an accessible price point (comparable works have traded in the $5,000–$11,000 range).
The piece is available for private viewing or I can arrange delivery of a full documentation package including condition report, provenance chain, and high-resolution photography. I thought of your program specifically because this edition rewards the kind of contextual storytelling your clients value.
Looking forward to hearing from you.
Full analytics on the outreach campaign, including buyer breakdown, geographic reach, and delivery metrics.
Research completed in 4 hours. All 91 personalized emails drafted, reviewed, and sent within 48 hours of artwork submission.
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Start Your Campaign from $149This is a sample report based on a real campaign. Actual results vary based on artwork, market conditions, and buyer availability. Buyer names, relevance scores, and email content have been adapted for demonstration purposes. MoveArt does not guarantee sales outcomes.
Important: MoveArt provides market research and buyer outreach — not certified appraisals. Our valuations are AI-generated estimates not suitable for insurance claims, tax deductions (IRS Form 8283), legal proceedings, divorce settlements, or estate valuations. For certified appraisals, consult an AAA or ASA certified professional.
Disclaimer: This report is for market research and buyer identification purposes only. It is not a certified appraisal and should not be used for insurance claims, tax deductions (IRS Form 8283), legal proceedings, divorce settlements, or estate valuations. For legally defensible appraisals, engage an AAA or ASA certified art appraiser. MoveArt is a marketing service, not a licensed appraiser or art dealer.
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